If this isn’t the definition of bucking a trend then we don’t know what is: In a world where every passing week sees another magazine or newspaper shrink its print format in favor of starting up an online counterpart, fashion website Style.com has released the first issue of their new magazine titled Style.com/Print. The glossy mag, which went on sale this morning is centered around the Spring 2012 runway shows which wrapped a few weeks back. This inaugural issue will also feature essays on Alexander McQueen and Proenza Schouler as well as a Q & A with Azzedine Alaia and a photo journal featuring Lindsey Wixson.
While many are wondering how a website with a primary focus on slides and videos of the latest runway shows from around the world will be able to remain relevant in print, others are still too busy reeling from sticker shock to ask such pressing questions. The first issue of Style.com/Print retails for a whopping $14.99, a figure that would make even a Vogue editor blush. Though given the list of special features above, the glossy is obviously offering its readers more substance and depth than is traditionally found on its parent site. However for Style.com diehards, fear not, the mag is also rife with Top Ten lists as voted on by website visitors and will feature all the same snazzy little asides such as Tommy Ton’s street style.
According to a press release on the Style.com site the idea behind Style.com/Print is to “uncover the most intriguing people, places and clothes of the season, [and] chart the highs and lows, the triumphs and setbacks, the public and private moments on the journey from New York to Paris, catwalk to sidewalk, backstage to after-party.” Certainly sounds like enough material to fill a magazine, the question that remains is if the content will be worth the price tag. For a reduced cost option you can order a copy of Style.com/Print right off of the Style.com site for $4.99 plus shipping.
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