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As fashion week is practically on our heels, it is somewhat of a shocker to hear the news about where the newly-crowned highest paid model is showing her face; in a non-high fashion ad campaign. Yes, one half of the highest paid couple (other half Tom Brady) and the highest paid fashion model, Gisele Bundchen is the face of yet another campaign. Gisele has just been released as the new model and spokesperson for Esprit’s Fall/Winter 2011/2012 campaign. Esprit is reportedly in the process of re-vamping their brand. Esprit’s North American, continental president, John Gunn released a statement about combining Esprits ‘separate’ brands to “create an easier shopping experience [for the customer],” but his main point is put as, “Our target consumer is now a woman who is forever 30.”
Thus, making Gisele the perfect fit at age 31 and looking so essentially the “natural Californian spirit of the Esprit brand,” said head of retail for Esprit in Australia, Sophia Hwang-Judiesch. This is the first of many photo shoots where Gisele will embody the new Esprit image and brand. The ten-page spread is very intriguing as we see Gisele posing in what appears to be stunning, yet effortless, casual pieces. The jackets will be a big hit, as only three varieties of the fashionable outerwear is revealed over all ten jacket adorned looks in the new ads. Of these seemingly elite pieces, we see a bomber jacket, a trench coat, and a shearling jacket.
Is Esprit and their new ads implying that all we need this winter is three jackets to ruff the cold? If that is the case, just make sure you have a fur-lined coat, a leather jacket, and a good old fashioned wool coat in your closets! If not, make your way to the shops and stock up before the harsh winter hits.
The Material Girl may not actually be a Material Girl anymore. It is well known across the globe that famous, ever-changing personality Madonna may no longer have the rights to the well-known title. Now, don’t get too worked up, the title of her hit 80’s song will always be ‘Material Girl,’ but just because she made a song entitled Material Girl doesn’t sanction Madonna to sole Trademark use of the phrase. The company, L.A. Triumph Inc., had apparently used the title, Material Girl, for their clothing brand which was released back in 1997. Women’s Wear Daily reported, “On Aug. 31, a year after the suit was filed in U.S. District Court in Los Angeles, Judge S. James Otero rejected an argument from MG Icon — a joint venture between Madonna, her manager, Guy Oseary, and Iconix Brand Group Inc. — that Madonna was the senior user of the Material Girl trademark because she performed the popular song “Material Girl” in 1984.”
As many seem to assume, including Madonna herself, that because her song has that name, she can use it whenever and wherever she pleases. However, the case actually runs along these lines; Madonna has the name Material Girl copyrighted, however it was never trademarked, as Madonna never entitled anything else like products and merchandise with the same name. As she had many opportunities since 1984 to do so, it looks as if this case will fairly be going to trial. Even so, Madonna and her people tried having the case thrown away, but the judge finds reason to do the opposite and will be bringing the case to trial in the upcoming months.
Now that the word is out speculation is rising. If Madonna looses Material Girl for Macy*s may have to change its name. Another Madonna song perhaps; possibly ‘Lucky Star,’ ‘Dress You Up,’ or just maybe ‘Like a Virgin.’
Currently the denim company J Brand is mostly known for being a favorite of new Princess Kate Middleton. However, news has spread that the company will be releasing a ready-to-wear collection. The collection is due out next year for Spring 2012. The collection is also said to consist of 140 pieces in a feeling where less is more. J Brand’s design director Donald Oliver reported, “We just didn’t want to look at [our customer] as working or going out. It’s about building an aspirational wardrobe for our girl.” The sentiment of less is more will be noticed in their color scheme and over all simplistic, basic fashion pieces. Reportedly, the read-to-wear line is made up of neutral tones; muted whites, blacks, and grays, along with pale pastel colors, and the absence of prints. Apparel will include trousers, sweaters, and almost every sort of jacket known; blazers, cropped coats, bombers, and even a mackintosh.
Since J Brand doesn’t want to be another True Religion, the company has made it clear that they are more of a luxury ready-to-wear company. As far as contemporary denim into ready-to-wear brands are considered, J Brand wants to sit next to Rag & Bone and Helmut Lang, rather than the likes of Seven For All Mankind and True Religion. The prices are set to start at $200.00 and make their way up to $1,500.00. As the price range will allow for many freedoms, expect to see an array of materials, including; leather, knits, linen, cotton, and much more.
With such a big step in toe, J Brand has set some even larger goals. The company hopes to open a flagship store in either fashion’s number one or number two city: London or New York, respectively. J Brand would also like to put more merchandise on the market. Coincidentally, the company is already working on ideas and concepts for men’s wear, shoes, and handbags!
As designers move their way up in the fashion industry, aspirations and dreams grow larger and only the select few make it that far. Once the stairway to fame and fashion respect is gained, one of the most difficult desires is left to be reached; a shop on the legendary 5th avenue. With all of this said, congrats to Michael Kors for reaching this long awaited goal.
As Kenneth Cole closes shop on the infamous streets of 5th avenue, Michael Kors is instep to take over. What a scene for a new flagship store! The location is in the heart of Mid-town, positioned in Rockefeller Center; at 610 Fifth Ave. at 49th Street. The location consists of over 7,000 square feet, 4,500 of which to display merchandise.
Entering the new store, which opened this past Thursday, (September 1st, 2011), is filled with incredible Michael Kors accessories. Products ranging from brand new jewelry to leather handbags are the hit for the new flagship. Making your way through, the back of the store holds Michael Kors’ ready-to-wear collection. It has been reported that even Michael Kors himself was in anticipation for Thursday’s turn-out as Michael was spotted at his new flagship, checking out the scene.
There is, however, 1,300 square feet of the property that was used by previous owner, Kenneth Cole, and reportedly Michael Kors is not using, nor did he purchase this portion of the space. It has not been made known, at the time, whether or not another retailer could open up shop in the 1,300 square feet ‘unwanted’ space. Let’s not forget, Michael Kors is now neighbor to the Chanel Gardens. So, shoppers of everything Michael Kors, feel free to take a relaxing moment after your shopping trip to the gardens. Sit peacefully and collect yourself just as John Rockefeller, Jr. had envisioned when he had the garden built.
Kim K. and the rest of the Kardashian’s cannot stay out of the news for a second. Kim’s marriage gained a lot of press and without fail she is back in the news on her entrepreneurial adventures. The latest scoop from the Kardashian’s is Kim’s has a new fragrance. The fragrance is called Kim Kardashian Gold, and by the looks of the ad, Kim is gold as well. The new Mrs. Humphries is adorned in a revealing gold dress with a halter neck and a very deep-cut. Her jewelry is gold and well, so is Kim. Kim has the look of a statue or a wax model of herself which is due to the gold bronzing makeup she is wearing for the shoot. Everything in the ad is gold, persistently pushing the perfumes title; I don’t think we will forget the fragrance name, good job Team Kim.
The fragrance is reported to be a combination of grapefruit and pink peppercorn. The perfume will be available in Department stores nationwide, and the advertisement reports it will only be available in select Macy*s. Kim’s first fragrance, Kim Kardashian Kim Kardashian, was sold exclusively at Sephora. This could bring up a few concerns. Is this new fragrance, Kim Kardashian Gold, not as exclusive? Why was Kim Kardashian Gold chosen to be sold at other stores besides Sephora? Will Kim Kardashian Gold have the same price point as Kim Kardashian Kim Kardashian the fragrance?
As these questions and concerns arise, we can only sit back and wait for her publicists or more likely ‘momager’ Kris Jenner to comment. It is possible that this fragrance is sold on a more wide spread level because of all the merchandise the Kardashian’s have recently put out to the market. This would allow the fragrance to be available to the customers purchasing their other collections.
All the Kardashian fragrances are available on www.kardashianfragrance.com. These include all of the Kim Kardashian fragrances, along with Khloe and Lemar’s fragrance, Unbreakable.
Now days, designer clothes and accessories are at the peak of unaffordable, leaving those that don’t live in the 90210, left with only the chain and discount stores to scramble up some style. This however, is all about to change. Becoming aware of this fashion fiasco and in search of more avenues to profit from, high fashion brands and designers are now creating lines to be sold specifically in large discount stores like Target, Walmart and Khols.
In the past we have seen big names like Vera Wang, Lauren Conrad and Erin Featherston all dip into this trend of affordable chic and consumers are loving it! So much so, that this week Missoni announced that their upcoming line for Target will be available on sneak peak for all those attending New Yorks Fashion’s Night Out on September 8. 2011. At 1095 Sixth Avenue, at 6:00 pm, the Target and Missoni pop up store will open its doors to the public. Discount shoppers and Missoni fans alike will have the opportunity to not only preview the collection, but also prance throughout the aisles and racks of perfect and make some purchases. Want even more than just a first hand look at the collection? Be one of the first 20 people to spend more than $100.00 (which will not be hard) and enjoy a picture perfect moment with the creators themselves,Angela Missoni and Margherita MaccapaniMissoni.
With not everyone available to attend the big city’s style event, there will be a nationwide launch at all Target locations five days later on the 13th. With their collection being anything but only clothing, Angela and Margherita MaccapaniMissoni, have put together an extensive assortment of 400 items – everything from home goods and kitchen frills to lounge wear and luggage. Going as far as even styling a bicycle, there is not one piece in this collection that won’t satisfy the everyday fashionista.
Every morning, women wake up, jump in the shower, then battle with the curly round brush to get that voluminous celebrity hair we all want. Always resorting to the flat iron because, lets be honest, who can really make sure the back of their head looks flawless, women all over are always on the hunt for an easier hair altering alternative. A brand new craze has been getting attention and it is sure to blow your mind! Created by a handful of stylish and business savvy women and two fantastic male hairdressers, Dry Bar is the new craze and creation that is sure to blow your mind, literally.
Dry Bar, the witty name for the creation, is a blow dry only business that caters to all who want the perfect “do”. For a flat rate of $30-$40, customers can come in, get their hair professionally blown out and leave without ever having to worry about a bad hair day. With pride that unlike other salons, they are not charging a minimum of $60.00 for a simple blow out, there is however one catch. Split ends and grown out roots must be left to your previous stylists. Stressing that they are a “blow dry only” shop, every Dry Bar nevertheless, works to make you feel catered and comfy as they serve beverages and first class service during your visit.
With nine current locations throughout California, one in New York City and two on the way, and another set to open in Atlanta, the Dry Bar shows no sign of drying out. For all those who are curious or unconvinced about the new hair do development, you can visit Dry Bars website and check out everything they have to offer. No hairy situation here as their site is filled with details about the company, their mission, salon images and much much more. So, ladies and of course gentlemen with a great head of hair, next time you wake up with a not so great hair day, look up your closest Dry Bar and be prepared to be blown away!
Over the past few years, even the past few weeks, it has come to the public’s and the fashion world’s attention that there are models who may be too young to be modeling, at least for certain designers and collections. Diane Von Furstenberg and Michael Kors are two of these designers who believe there should be an age restriction on modeling for shows or for photograph.
Michael Kors gave a statement explaining his reasoning for keeping the models 16 and up, “I still think it’s weird when models come in on go-sees. I don’t understand how anyone can think that a model is a mannequin. I like to think of them as just women … When they come in, I’m always like, ‘Where are you from? Tell me about your life.’ That’s the first thing I say. We were laughing, though, because two seasons ago, I said, ‘You know what? These girls we’re seeing are too young. They are children.’ It’s silly … I said two years ago, ‘No models under 16.’ Well, of course, right after I said that, we started seeing all of these girls from Eastern Europe, and every girl who’d walk in, you’d say, ‘Hi. What’s your name?’ And she’d be like, ‘I’m Svetlana.’ I’m like, ‘Svetlana, where are you from?’ ‘Ukraine.’ ‘Svetlana, how old are you?’ ’16.’ Next girl walks in — she’s from Eastern Europe and 16. Next one? Eastern European and 16. I was like, ‘Was there a bus?’ But I still think it’s a tricky thing because no matter how beautiful you might be at 15 or 16, the simple truth is that you haven’t lived enough to really know how to project anything in a photograph. It’s like a kind of blank beauty.”
On the other hand, Diane Von Furstenberg’s reasoning is slightly more legal related. As it has been all over fashion news (including our own news), Hailey Clauson, the “underage” model, has filed a lawsuit against a few companies due to her age and the suggestive nature of the photograph unrightfully produced on Tee shirts sold nationwide. As Diane’s reasoning behind the new age restriction has nothing to do with Hailey’s lawsuit, Diane herself has had interaction with the model. Last season, DVF selected Hailey to walk down the runway for their show, and unbeknownst to DVF, Hailey was only 15. This accident became public when DVF had “encouraged designers to forego hiring models under 16,” later Diane issued an apology.
To prevent issues such as these from arising, Diane Von Furstenberg, also CFDA President has recommended that all designers view a valid ID from each of the models before the show. DVF has sent out a letter informing all designers of this preventative measure. Included in the letter is a report from the top modeling agencies to not send models under the age of 16 to such shows. As we all know, people, models especially, lie about their age. Let’s keep our fingers crossed that this issue gets taken seriously and no one’s artistic reputation or legal reputation becomes defamed.
Congratulations! Promgirl.net has done it again! We have won yet another award. Promgirl.net has received the “Outstanding Website Award” from The Jovani Corporation. Last year Promgirl.net won the “Excellence in E-Commerce Award” from The Jovani Corporation. Since the award winning last year, Promgirl.net has made some major renovations to the website. For starters, there is now a new and improved logo, summing up the company a little better than the original, with enhanced color combinations and font. The new layout also gives easier access to specific categories from the left side bar to the search box at the top of the page. The number one, most liked change is the instant zoom. If you are unfamiliar with our page, www.Promgirl.net, check it out. The feature is easily recognized as the viewer scrolls over the dress of interest, the picture becomes larger, allowing for easier view along with an easier process for viewing. The updated site will let you know if an item is currently available or when it is on back-order until. All of this information will be available to you before you even make it to the shopping cart.
As always, we have readily available links to our Facebook page, Twitter, our blog, out Tumblr, and to our YouTube videos. Additionally, our link to live chat is doing as good as ever along with our contact information. Furthermore, we still accept all major credit cards and PayPal. And never forget, our site features an authenticity guarantee as all dresses sold on Promgirl.net are true designer dresses coming directly from the designer source they are said to be from. We also provide a price match guarantee, taking us that step above our competition. So, all Promgirl.net customers, if you see a dress we sell on our ‘outstanding website ‘ for a lower price from a competitors website, please take advantage of this great opportunity we offer and contact us with the corresponding information.
Last year Promgirl.net qualified as an established and trustworthy online retailer, now Promgirl.net will be known around the inter web as an outstanding website. From customer service to quality merchandise, Promgirl.net has it all. So get to it and check out the page, www.promgirl.net, as the looks won’t be available forever. Sizes range from 0-22.
News broke earlier today that Australian stunner Gemma Ward is the newest member of the modeling world to make the jump to the silver screen. Ward is the most recent addition to the cast of Baz Luhrmann’s film adaptation of the classic F. Scott Fitzgerald novel The Great Gatsby which has already confirmed Leonardo DiCaprio and Carey Mulligan in the lead roles. According to The Herald Sun Ward has been given a “significant” role in the film, though the specific part has not been confirmed at this time.
Catwalk strutters turned Hollywood starlets is certainly a common theme in the news this summer. The most recent announcements have revealed that Sasha Pivovarova will be starring alongside Amanda Seyfried and Justin Timberlake in In Time which is due to hit theaters this fall and then there is the news that Natalia Vodianova will play Jonathan Rhys Meyers love interest in the upcoming Belle du Seigneur. However unlike Pivovarova and Vodianova Ms. Ward has already collected some acting chops, playing the role of Tamara the Mermaid Queen in Pirates of the Caribbean: On Stranger Tides, the most recent addition to Disney’s powerhouse franchise.
What should really set Gemma apart from the crowd when it comes to this latest trend is that she seems to be treating this as the natural progression of her career rather then just an extension of her modeling aspirations. As far back as 2006 Ms. Ward has given interviews where she expressed a sincere desire to pursue acting. Yet after the death of her friend and fellow Australian Heath Ledger back in 2008 many in both the film and fashion industries wondered if Gemma would call it quits. While she has admittedly, in her own words “taken a break from the media spotlight for the past few years,” a decision that was “spurred by Heath’s death,” it is now certain that she has no plans to leave it altogether anytime soon.
Ward should be a perfect fit when it comes to achieving the 1920’s flapper look that has made past adaptations of The Great Gatsby so noteworthy, and there is no doubt that she will add some serious style to the picture once the red carpets roll out. For now it would seem that her role in the film will most likely be that of Catherine, who is one of the more prominent female characters after Daisy Buchanan, to be played by Carey Mulligan. As long as Ward’s acting talent is on par with her ambitions this film should provide a perfect chance to prove herself to the movie-going public.
The Great Gatsby begins filming next week in Sydney.
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